In appointing the new member of staff, Stefan Dreger will oversee several key components of the company’s day-to-day business including sales leadership and business development.

This will drive commercial success for Impact Coating’s with the company hoping to accelerate revenue growth within its fuel cell and electrolysis segment.

Stefan comes to Impact Coatings from Robert Bosch GmbH, where his most recent role was Senior Sales Manager for Hydrogen Solutions.

Stefan brings more than ten years of sales, strategic marketing, and business development experience to Impact Coatings, with four of those years in the fuel cell ecosystem.

Prior to joining Impact Coatings, he gained expertise in growing and leading cross functional international acquisition & project teams.

Torbjörn Sandberg, CEO of Impact Coatings, said, “Stefan is an outstanding addition to Impact Coatings, as he brings deep experience from the automotive industry and knows what it takes to deliver customer success.

“As Impact Coatings continues its rapid growth and focus across the EMEA region, we expect Stefan’s sales and leadership skills, and his background in building strong customer relationships, to accelerate Impact Coatings’ growth. We are thrilled to have him on board.”

Stefan Dreger, newly appointed President of EMEA for Hydrogen Solutions at Impact Coatings, said, “I am excited to join Impact Coatings and look forward to working with our talented teams to continue to build on the solid foundation developed over the past decades.

“From my perspective, Impact Coatings is perfectly positioned to help customers transform their business towards clean and sustainable solutions, not least in the automotive industry. I look forward to helping Impact Coatings accelerate towards its future goals.”

Making hydrogen happen

 This March, H2 View will explore A Climate for Action and Investment in Europe in an immersive event that features some of the leading stakeholders and influencers in hydrogen, as well as a return to in-person networking and the opportunity to meet the Women in Hydrogen driving the agenda forward.

Taking place in Munich, Germany, confirmed speakers already include the Hydrogen Council, Hydrogen Europe, Clean Hydrogen Partnership, FiveT Hydrogen, Airbus, Nel and Michelin.

Further information on the event, agenda and confirmed speakers can be found here.

To book your ticket, click here.